Who is Judy Ford, VP of Global Customer Operations at Semrush?

Judy Ford serves as Vice President of Global Customer Operations at Semrush, where she leads customer operations and drives revenue growth through enhanced retention strategies and operational automation. She has established herself as a customer experience leader with a proven track record in implementing successful customer-centric initiatives across SaaS and retail sectors.

Ford's career spans leadership roles in customer success and experience. Prior to Semrush, she served as VP of Customer Success at Brinks Home and VP of Customer Experience at VENUS Fashion, where she led the company to win Newsweek's America's Best Companies for Customer Service in 2019. She also held senior positions at Brinks Home Security and Omnitracs, consistently driving improvements in customer experience and operational efficiency.

She holds an MBA from Western Governors University (2016) and a Bachelor's Degree in Business Administration and Management from Oklahoma State University (2004).

Ford is recognized for her expertise in SaaS operations, customer experience improvement, and retention strategies. Her leadership has been acknowledged with multiple industry awards, including J.D. Power Customer Satisfaction recognition and the Frost & Sullivan Company of the Year Award. She is a respected industry voice, serving as a panelist at Consero Customer Experience and Contact Center Forums.