Summary
Olga Traskova is VP of Revenue Operations at Birdeye, where she leads strategic global operations. She brings extensive experience in revenue and marketing operations, having previously driven operational excellence at TigerConnect and Cornerstone OnDemand.
Career Journey
Prior to Birdeye, she served as VP of Revenue Operations at TigerConnect, improving sales and marketing efficiency. At Cornerstone OnDemand, she held the position of Director Global Marketing Revenue Operations, managing global marketing operations. She also served as Director of Marketing Operations at Saba Software, with earlier roles at companies including Trustwave, Guidance Software, and Veeam Software.
On her first job experience:
"I was a salesperson, selling pagers—also known as beepers—to businesses. I learned a lot about how to work with people, overcome objections, and negotiate."
When asked about her career breakthrough:
"It was exactly when I started my RevOps journey and realized I could connect bigger goals to execution and mechanics of daily goals."
Educational Background
She holds a Bachelor of Science in Marketing from Saint Petersburg State University and is a Marketo Certified Expert (2013).
Industry Impact & Expertise
Recognized as a thought leader in Revenue Operations and Marketing Operations, she has spoken at the Revenue Operations Summit and serves on advisory boards for Fullcast and Forrester B2B Summit. Her core expertise includes marketing automation and sales operations, with a strong focus on driving operational efficiency and revenue growth.
Asked to name her ideal collaboration partner:
"Allison Metcalfe, CRO at Cloudinary"
Personal
On which non-work skill she'd love to master:
"I've always wanted to sing like Celine Dion!"
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